Category: Blog

How To Outsmart Your Competition When You’re Being Outspent Twenty-To-One.

How To Outsmart Your Competition When You’re Being Outspent Twenty-To-One. Mylk Copy How To Advertise A T-shirt

It’s 2007. Steve Job unveils his newest technological marvel, the iPhone. Tumblr—the microblogging website—goes live. And the Aussie’s win the Cricket World Cup. What a year. Yet all of that pales in comparison to a particular day in October of that year. One afternoon, a friend of mine invited me to a one-hour boxing class. […]

Zig When Everybody Else Zags: How To Advertise A Bakery.

Zig When Everybody Else Zags: How To Advertise A Bakery. Zig When Everybody Else Zags: How To Advertise A Bakery.

Do you recall the last time you saw a loaf of wholemeal bread being advertised? Maybe that’s too specific. How about… Do you recall a time when you saw a bakery being advertised? Maybe, just maybe, you’ve caught a glimpse of a 30-second TV commercial advertising a certain bakery chain? Yet, it’s rare to see […]

If You Cheap Out On Your Website, Why Squander Money On A Copywriter?

If You Cheap Out On Your Website, Why Squander Money On A Copywriter? Hire a website copywriter mylk copy melbourne

Think about this next part for a minute. You bought a website template — using a discount code. The stock photos? You skimmed those from Google Images for free, of course. And the website content, I imagine you copied a competitor’s headline but chopped and changed a few words around. But you didn’t stop there. […]

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